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Free calculator · no email required

Will this location actually work?

The machine matters less than where it stands. Answer six questions about your site and this tool grades the placement A–D — not against an abstract score, but against the real break-even of the specific machine you're considering. A $2,495 refurb can be an A at an address where a $7,950 freezer is a C.

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The grade compares expected volume to this machine's break-even point — so a cheap refurb can grade A at a location where a $7,950 freezer grades C.
3.0%
The share of people on site who buy something on a given day. It's the one estimated number in the tool — we set a sensible default for each location type, and it's a slider on purpose: if you know your traffic, dial it in.
Placement grade
A
Strong
Expected sales per day
Expected gross / month
This machine breaks even at
Cushion above break-even
How we got there
Planning estimate. A Vending Concepts specialist can confirm against comparable placements before you commit.
Why we grade the location, not the machine. The same machine can be an A at one address and a D at another. Headcount, dwell time, whether people can easily buy elsewhere, what else is selling in sight, and access hours move the outcome far more than the spec sheet does — which is why this tool asks about your site before it says anything about our machines.
Model, stated openly: expected daily sales = people on site × capture rate × dwell × captivity × competition × hours. Range shown is ×0.6 to ×1.5 around the midpoint. Grade is the midpoint expressed as a multiple of that machine's own break-even: A ≥ 3×, B ≥ 2×, C ≥ 1.2×, D below break-even. Default capture rates are modeled from published per-location revenue ranges (a busy laundromat behaves very differently from a hotel lobby) — they are estimates, and every one of them is a slider you can override. A specialist can check your specific address against comparable placements before you commit.
Straight answers

Questions we actually get

What makes a good vending machine location?

Four things dominate: how many people are on site on a typical day, how long they stay, whether they can easily buy food or drinks somewhere else, and whether anything nearby already sells snacks. Access hours matter too — a 24/7 location out-earns a business-hours one on the same headcount. This calculator weighs all six factors.

How many people does a vending machine location need?

There's no single threshold — it depends on the machine's monthly cost. A location with 50–100 people a day can comfortably support an affordable machine, while a premium freezer at the same site might not pencil. That's why this tool grades your location against the specific machine's own break-even instead of quoting one magic number.

What percentage of people actually buy from a vending machine?

Capture rates vary widely by setting — a laundromat where people wait with idle time converts far better than a lobby people walk through. Defaults in this tool are modeled per location type from published revenue ranges, and the slider lets you override them if you know your traffic.

Can Vending Concepts check my location before I buy?

Yes. Submit your numbers through the form on this page and a specialist will compare your site against comparable placements we've supplied — and tell you honestly if it's a bad fit. No obligation.

Want a human to check your numbers?

Tell us the location and the budget — we’ll match it against comparable placements and quote you the right machine, not the biggest one.